Deliverability
Custom Tracking Domain for Cold Email: What It Is and How to Set One Up
Why open, click and unsubscribe links should use your own subdomain instead of a shared one, and how to set up a custom tracking domain with one CNAME record.
Cold email alternatives
Review focused alternatives without assuming one product wins every category.
No invented deliverability promises. You control the mailboxes and sending limits.
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Start with sender pricing, real capacity, sequence behavior, integrations and team needs. Then test the most important workflow before committing.
Options for teams reconsidering suite breadth, workflow or pricing fit.
Options spanning simpler products and agency-oriented platforms.
Options with different approaches to senders, prospecting and campaign operations.
Options for teams comparing lemlist with other workflows.
Options for teams comparing Woodpecker with other workflows.
Options for teams comparing Reply.io with other workflows.
Options for teams comparing Mailshake with other workflows.
Options for teams comparing Apollo.io with other workflows.
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Ready when you are
Resources
Quick reads to help you plan audiences, sending volume, sequences and measurement before launch.
Deliverability
Why open, click and unsubscribe links should use your own subdomain instead of a shared one, and how to set up a custom tracking domain with one CNAME record.

Provider guides
Gmail and Google Workspace SMTP/IMAP settings, how to create an app password, and why IMAP access is what lets replies stop a cold email sequence.

Campaign operations
Pick a send window in the prospect’s time zone, keep to working days and spread messages across the day instead of sending them in one burst.